Let's finally bury the Nielsen Family and ride into a big data sunset…? ;)

Let's finally bury the Nielsen Family and ride into a big data sunset…? 😉

Reshared post from +WIRED

The new rules of the hyper-social, data-driven, actor-friendly, super-seductive Platinum Age of Television.

The Nielsen Family Is Dead | Underwire | Wired.com
From Game of Thrones to the new Arrested Development, television is better than ever. And it’s not just a lucky accident. Turns out that networks and advertisers are using all-new metrics to design hi…

Post imported by Google+Blog for WordPress.